Rethinking How We Listen: Peter Pomerantsev Delivers George Herbert Walker Jr. Lecture
Pomerantsev, the writer of Nothing is True and Everything is Possible, This is Not Propaganda, and his most recent book How to Win an Information War: The Propagandist Who Outwitted Hitler, explained that propaganda is not just about persuasion but about shaping identity.
His work in collaboration with co-researchers Maria Snegovaya and Graeme Robertson, shows that in Russia, support for war is tied to a sense of national belonging that combines superiority with victimhood. That identity, he noted, often outweighs exposure to diverse media.